After some discussion with @Hakanto, @richjensen, @onapoli, @MorAir, and @auggod about the forthcoming Artist Upload Tool, I proposed the idea of allowing artists to offer their music on Resonate for purchase, in addition to streaming, and I would love to hear everyone’s thoughts on this!
In practice, artists could offer full albums or tracks at a discount to the cost of Stream2owning (i.e. selling a 14-track album for $10, or a single for $.69). As I see it, this affords artists more choice, and could potentially save listeners a few dollars on artists they really love. Even without discounts, this provides a new way for listeners to support their favorite artists by getting them more money, faster (and potentially boosting their first-week sales and chart position, if Resonate eventually grows to that level of significance. I’ve always thought the 1500 streams = 1 purchase equivalence was BS!).
With other streaming services that charge a monthly fee for unlimited listening, this model would obviously never work, but I think that Resonate is positioned perfectly to offer music streaming and sales side by side. I can see this complicating things legally, financially, and technically, but would love to hear from someone with more expertise on what the difficulties/cons with this could be.
Additionally, I can see a further evolution of this idea in giving artists the opportunity to sell merchandise and concert tickets and share updates with fans directly through Resonate. This might be veering somewhat out of Resonate’s current mission, but I do think we want to give artists as many opportunities to build support and generate income as possible.