Roadmap session 4: "Setting strategic goals"

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@workers @executive @directors @fundraising @Finance @assistants

At roadmap session 4, we’ll be defining strategic, measurable objectives for the co-op and our teams. @jackhajb, our new Platform Lead, will be leading the discussion, with facilitation by @Hakanto.


We created a list of 5 key objectives:

  1. Increase income

  2. Facilitate volunteer cooperation

  3. Increase user base

  4. Democratize the cooperative

  5. “Professionalize” platform, establishing a baseline of performance for the co-op

@llk will create forum topic about “professionalize” phrasing of Objective 5.


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Hi all,

I wanted to layout some thoughts for tomorrow’s meeting

Current state of Resonate

  • Resonate is in a fragile space and only has funding through February.
  • There has been amazing work completed on the platform and in the community
  • There are individuals (especially on this forum) and organizations who believe in and want to support the vision and goals of this cooperative

We are at a critical moment where we need to be strategic on identifying and executing priorities in a very short period of time. The good news is that we have the people and communities to accomplish this. With that in mind, it’s important that the cooperative-wide effort be aligned with goals that will keep the platform and its values alive.

Roadmap Meeting # 4

Call Objective: Set strategic business goals for Resonate.

Successful call exit criteria:

  1. Identified and Confirmed Company Wide Objectives and Key Results (OKRs) 3-5 maximum
  2. Set up cadence to review how we are tracking OKRs

Fast follows for team leads post-call

  1. Create Team level OKRs

  2. Take inventory of current projects

  3. Create start/stop/continue list

    • Start - New projects to fill gaps to support OKRs
    • Stop - Current projects that don’t align with OKRs
    • Continue - Current projects that align with OKRs
  4. “Score” projects to rank priority

    • Use value/effort matrix to prioritize tasks


  • 5 min - Review call objective
  • 1 hr - Review all OKRs provided by team (add remove until have a min of 3 and max of 5)
  • 15 min - Brainstorm ways these can apply to various teams
  • 5 min - Schedule cadence for review of team wide OKRs
  • 5 min - Close out any open items or document follow-up

Pre-call prep:

Please review the below materials I’ve gathered so we are operating on the same definitions

  • Executive Team - Come with 2 company wide OKRs to suggest


Generally OKRs can be framed as follows “I will accomplish ‘X’ Objective as Measured by ‘Y’ Key Result.
Resonate OKR examples

Additional Detail

  1. What are business goals
  2. What are OKRs
  3. Tracking OKRs
  4. Sample OKRs


“Y” Key Result should strive to be SMART

  • Specific (simple, sensible, significant).
  • Measurable (meaningful, motivating).
  • Achievable (agreed, attainable).
  • Relevant (reasonable, realistic and resourced, results-based).
  • Time bound (time-based, time limited, time/cost limited, timely, time-sensitive).

Additional Detail

  1. Smart goals

Value/Effort Matrix

Used to prioritize team-level projects

  • Value/Effort Matrix to identify which tasks to prioritize
    • High Value/Low Effort - Quick win, should always be prioritized
    • High Value/High Effort - Big Project, require proper planning to execute
    • Low Value/Low Effort - Fill in, small tasks that can be completed if time allows
    • Low Value/High Effort - Time sink, should skip

Additional Detail

  1. Value/Effort Matrix

Funding Documents

I pulled this documentation from the forum. Some of it may be out of date, but it can help ground some our discussions tomorrow

We need to keep in mind all the channels through which we can find funding and how best to align our goals with doing so.

Please refresh your memories on these documents before our discussion tomorrow

  1. Resonate_Funding_Resolutions

  2. Funding for Resonate FAQ

  3. Pro-rata vs User Centric Model

  4. Stream to Own

  5. Terms and conditions of supporter shares

  6. Dev plan and funding model


Great agenda!

By the way: Are the results from @melis_tailored 's roadmap survey questionnaire available? It would be good to have these as an input, perhaps for later?

Room is open :wave:t4:

Or is it?


Not working for me

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Been getting a 404 for the last minute or so.

Hmmmmmm. Fixing now. Something’s off

Try now

Just for reference. These were the OKRs I brought to the call, amended for Q1 cutoff.
(It seemed pertinent for the discussion that followed the call.)


Objective Key Results Owner Metric
2K New Listener Members New Listener Members 2000 Members
2K New Listener Members Member Revenue - Operations 20,000 eu
2K New Listener Members Listener Credit Sales 75% Credit Conversion - 7.5K eu
2K New Listener Members Engaged Community 25% Response After Month 2
Professional Stream2Own Service for Rights Holders Approved form for Master/Publisher Licenses Approved by March 1


Objective Key Results Owner Metric
Professional Stream2Own Service for Rights Holders Self-Upload Tool for Rights Holders
Professional Stream2Own Service for Rights Holders Complete Rights Holder Metadata Ingestion
Professional Stream2Own Service for Rights Holders Automated Rights Holder Reporting
Professional Stream2Own Service for Rights Holders Automated Rights Holder Payment



Could you edit this to clarify that these are new suggestions? Want to make sure folks can tell difference between the ones we agreed on at the call and new ideas being brought it.

Yeah agreed this is a bit confusing since this is quite remote from what we agreed upon! (although also not so much obviously)

Edit: context has been added and I do agree it’s pertinent anyway. It’s not a very big deal anyhow!

Added our assembly outcomes to the first post.

Added copy of text chat to first post.